Government Policy Consultants

Asia Strategy is a business strategy and public policy consultancy that provides solutions to challenges of building a competitive presence in Japan through the unique integration of business research, public policy analysis and government relations advisory. We provide unparalleled government relations services and public policy analysis from a business perspective, and business research and strategic management advice with a deep understanding of Japan’s public sector.

E. Keith Henry, president of Asia Strategy, founded the firm in 1996 with a philosophy of providing clients with practical, fact-based policy and business analysis and advocacy programs that assist them to overcome obstacles and take advantage of opportunities presented by Japan’s fluid public policy and business environment. In 2006, Asia Strategy acquired the resources of the Ohara Institute of Finance and the Economy to provide a broader range of research and advisory services.

Refined over thousands of hours of client engagements, Asia Strategy has developed a consulting approach that progresses from policy analysis and business research, strategy analysis and development, through to implementation and advocacy, and ultimately to results.

Members of Asia Strategy’s staff have a wide breadth of experience providing business strategy and government policy-related analysis, advice, and advocacy services to firms in Japan and other parts of East Asia.

Corporate Social Responsibility
Asia Strategy provides support to a number of non-profit organizations in Japan.  Of particular note is the Association of National Trusts in Japan, a citizen's movement that aims to protect open spaces of historical and environmental significance by acquiring these spaces through purchase or donation and then preserving, managing, and opening these assets to the public to ensure that they can be passed on to future generations.  For further information on he Association of National Trusts in Japan, please visit --

Asia Strategy works with a number of firms to offer its clients a broader range of services outside of Japan. Of particular note is Asia Strategy's cooperation with Vriens & Partners, a Singapore-based advisory services firm, in relation to consulting work dealing with the ASEAN region and North Asia.

Record of Success
Our clients’ satisfaction and confidence in our advice is reflected in the fact that more than 80% of the work we do is for clients we have served before.


CNN features E. Keith Henry’s assessment of Prime Minister Hatoyama

E. Keith Henry featured in ACCJ Journal’s “On the Spot”

Comments of E. Keith Henry on Toyoda’s recall featured on CNN

E. Keith Henry comments featured in the ACCJ Journal, “Government Relations Roundtable”

INES, Asia Strategy’s policy research partner, holds seminar on the future of Japan’s aviation industry

Asia Strategy contributes to ACCJs Internet Economy White Paper: Achieving the Full Potential of the Internet Economy in Japan

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